In mid-2014, the “Meet AC” non-profit was created. The group was backed by the casino resorts of Atlantic City and the Casino Reinvestment Development Authority. The Authority receives funding via taxes and must use the cash to provide economic and community development in the city.
Each casino was responsible for providing 1.25% of its land-based gaming revenues to the Authority. Now, the “Meet AC” idea is no more, and the focus will be on the newly launched “Visit Atlantic City.” The site for the group has been updated and includes a ton of planning resources that individuals or companies can use for trips or events.
Last year, the “Meet AC” group helped the casinos in Atlantic City see great success. The economic impact of the group was over $300 million in 2022. Every $1 invested resulted in $34 in the Atlantic City economy. More than 200 events were hosted last year, resulting in over 260,000 guest rooms staying in the city.
Room numbers doubled based on room nights in Atlantic City, and this was a huge turnaround considering the past few years amidst the pandemic. In-person events are crucial to Atlantic City, and last year was the first time in a couple of years that people traveled in larger numbers.
Atlantic City still has a way to go before it reaches pre-pandemic numbers. The virus and other sicknesses like the flu have made people more conscientious about traveling. People tend to shy away from travel if the virus is on an uptick. However, tourism officials in Atlantic City feel that numbers are on the up and up, and a continued increase will be seen in travel for 2023.